Free Instagram Profile Analyzer
Enter any public Instagram handle and get a free Reels-based audit in seconds: median and best-case plays, engagement rate benchmarked against typical accounts, posting cadence, and the top recent Reels. The fastest way to tell a healthy account from a pretty one.
How do you analyze an Instagram account?
Reels are the honest window: play counts are public, discovery-driven, and hard to fake. Median plays tell you dependable reach, p90 shows the ceiling, and engagement per play shows whether the audience actually cares.
Enter a handle
Any public account with Reels — a creator you're vetting, a competitor, or your own brand.
We read the recent Reels
Plays, likes, comments and posting rhythm from the account's recent Reels feed.
Read the signals
Median plays = expected reach; p90 = best case; engagement benchmark grades the audience's response against platform norms.
One profile at a time is vetting; finding the right ten at once is Octohog. Creator Match surfaces the UGC creators already performing in your niche, evidence attached. See Creator Match
Asked, answered, on the record.
Yes — 2 free analyses a day without an account, 5 a day with a free Octohog account. Recently analyzed accounts return instantly from cache.
This free tool is one arm of Octohog
The AI CMO workspace for UGC marketing: find and book creators on evidence, reverse-engineer winning videos, and watch your competitors daily.
Put eight arms on your next campaign.
Write your first brief and watch the bench come back ranked. Octohog handles the rest.
7-day free trial · set up in minutes · no agency retainer
