Radar · part of the Octohog AI CMO
Every move they make, on your radar.
Radar is always-on competitive intelligence for UGC marketing. Name your competitors and Octohog uncovers every creator posting for them on TikTok and Instagram, follows them all daily, and flags what changed: new creators, new hooks, new campaigns. They pay for the tests; you keep the lessons.
How do you monitor a competitor's creators with Octohog?
You give Radar a name; that's the entire setup. It finds everyone posting for that brand, follows them daily, and turns every change into a signal you can act on.
Step 01You · 1 min
Name your competitor
Just the brand name. Radar finds everything else itself.
Step 02Your agent
It uncovers their network
Every creator posting for them on TikTok and Instagram, mapped.
Step 03Your agent
It watches them daily
New creators, new hooks, new campaigns: nothing slips by.
Step 04You · 2 min a day
You act on the intel
A daily signal feed, history on every account, weekly reports.
Their whole creator network, uncovered.
A competitor's creator program looks invisible because it's scattered across dozens of accounts. Give Radar the brand's name and it maps the public evidence: official accounts, founders, team accounts, and creators surfaced from TikTok and Instagram. Then it watches the Active roster for you.
- No handles, no lists, no setup: the name is enough.
- The map keeps itself fresh as public roster evidence changes.
- What took an analyst weeks of digging happens on its own.
They move, you get the signal.
A new face seen on their roster. A hook that's new for that account. A discount push. A breakout post. Each lands in your feed as a clear signal with a link to the post behind it.
Two minutes over coffee and you've read what your rivals shipped in public, while their other competitors find out weeks later, if at all.
See where they're heading, not just where they are.
Radar keeps the receipts over time: how the Active roster performs, who's rising, and which bets they keep doubling down on. Their strategy shows up in the charts before it shows up in a press release.
- Views, followers and posting pace, charted for every tracked account.
- Spot the creator they're scaling while their rate is still yesterday's price.
- Watch their whole program grow or stall, month over month.
They run the test. You keep the lesson.
Every week, each competitor gets a short report: what they tried, how it performed over the days that followed, and what it means for you. When their new hook takes off, you know before you've spent a dollar answering it.
Every claim in the report links to the public post behind it, so your team debates the response, not the facts.
How is Radar different from checking their feeds yourself?
You can scroll a competitor's TikTok and Instagram between meetings, but you only see the accounts you know about, you can't tell what's new, and you never learn what actually worked.
Coverage
The two accounts you remember to check.
Their entire creator network
Every creator posting for them across TikTok and Instagram, found and followed automatically.
Catching a new creator
Only if you happen to scroll past them.
Flagged in your daily feed
The moment a new face starts posting for them, you know.
Spotting a new hook
Feels new, maybe. Hard to be sure.
Called out as new, with proof
Radar knows their content history, so a genuinely new angle stands out the day it ships.
Did it work?
You never find out.
Tracked to an answer
When their new hook takes off, you see the numbers within days, before you copy the wrong one.
Time cost
An hour of scrolling a day, per competitor.
Two minutes over coffee
A daily feed plus a weekly report for every brand you watch.
Your competitors test in public and pay for every lesson. Radar hands you those lessons daily, so you move first with their results and none of their spend.
Asked, answered, on the record.
Radar is competitor creator monitoring: name the brands you compete with and Octohog uncovers every creator posting for them on TikTok and Instagram, follows them all daily, and reports what changed: new creators, new hooks, posts taking off, promo pushes and campaign launches, each linked to the source post. Every competitor also gets a weekly report.
Radar is one arm. Here's the rest of the octopus.
Every Octohog tool runs on the same evidence engine. What one arm learns, the others use.
Creator Match
Brief it once. Octohog scouts, watches, ranks, and books the creators for you.
Find UGC creators by evidenceCampaign Tracking
Run booked creators on live numbers: posts counted daily, pace per creator, and a pay ledger that's always current.
Influencer campaign tracking and payoutsTikTok Deep-Dive
X-ray any account before you spend a dollar: cadence, medians, saves, brand codes.
TikTok creator analytics before you payBrand Network
Map the creator roster behind any brand, receipts included.
Competitor creator analysis for TikTokVideo Blueprints
Reverse-engineer winning videos into briefs your creators can shoot from.
UGC video analysis, shot by shotPut eight arms on your next campaign.
Write your first brief and watch the bench come back ranked. Octohog handles the rest.
7-day free trial · set up in minutes · no agency retainer
